Online coupons done the right way

Shortcuts™, a service of AOL, is a paperless online coupon program linked to store loyalty cards.

1. Consumers register their store loyalty cards at Shortcuts.com
2. Select coupons for new products & your favorite household brands online
3. Swipe your card at checkout & save automatically. No clipping, sorting or fumbling with paper at checkout

A full range of advantages for manufacturers and retailers

The Shortcuts service brings couponing into the online world, combining:

• Improved efficiency and control of digital coupon campaigns
• Marketing power of retail store loyalty cards

Holds enormous potential for building long-term brand-consumer relationships:

• Strong branding impressions - build awareness and support new product launches
• Scaled, targeted online publishing venue - for flexible, fast offer distribution
• Increased media efficiency - pay only for active couponers who click on your brands
• Real-time tracking and reporting - performance data on impressions, intent and purchase
• Time and cost of coupon production drastically reduced; fraud, waste and error minimized

Streamlines the shopping experience

• Paperless online coupons drive transactions
• Enhanced efficiencies at checkout build in-store customer relationships

• Play:

• 
•